When providing strategic trademark and copyright advice, Sara M. Bauer understands that there is no one-size-fits all approach. She believes it is critically important to understand a client’s business model – from where they are now to where they want to go – to effectively meet both short- and long-term goals with an effective domestic and global IP strategy. She meets these goals by staying in close communication with clients to ensure objectives are clear and to provide guidance on the nuances of the law.

Sara is ranked in the World Trademark Review 1000 - The World's Leading Trademark Professionals. She concentrates her practice on all aspects of trademark and copyright law, in addition to domain name, advertising, and related intellectual property matters. Her wealth of experience allows her to effectively support both emerging companies and established organizations across various industries, in developing, protecting, managing, and expanding their trademark and copyright portfolios. She guides clients through the process of securing a trademark, advising on the selection, prosecution, registration, maintenance, and enforcement of trademarks and designs, both domestically and internationally.

Sara also helps clients navigate copyright matters, UDRP actions, social media concerns, and website matters such as terms and conditions. She also brings a strong background in trademark and copyright enforcement, having represented clients before federal courts, and the USPTO Trademark Trial and Appeal Board (TTAB). 

Sara's experience also includes working with cross disciplinary business and finance teams to support private equity sponsors, their portfolio companies, and major bank leaders during their due diligence processes. In these cases, she oversees in evaluating the quality of intellectual property assets and their business value, whether it be for acquiring or investing in companies.