Matthew HartzlerAssociateKatten Websitewww.katten.comOrganization ProfileFull ProfileBlogwww.katten.com/insightsConnectEmailTwitterLinkedIn312-902-5489 Professional Biography Matthew Hartzler is an associate in the Intellectual Property practice. More Legal and Business Bylines From Matthew Hartzler No Confusion From Keywords: Federal Courts of Appeals Help Defendants Facing Trademark Suits on Paid Search - (Posted On Thursday, October 31, 2024) Can Significant Sales Be the Fast Track to Trade Dress Protection? - (Posted On Wednesday, January 31, 2024) Motions to Dismiss in Meritless Trademark Infringement Claims: When to Roll the Dice? - (Posted On Wednesday, November 15, 2023) 'Fresh, Local, Quality' — How Unverifiable Opinions Evade False Advertising Claims - (Posted On Friday, May 13, 2022) New FTC Rules Leave Contemporary NAD/NARB Questions Unanswered - (Posted On Friday, September 17, 2021) NFTs: Brands and Advertisers Should Grasp the Basics Before Digitally Diving In - (Posted On Wednesday, June 23, 2021) False Advertising Implications of the Trademark Modernization Act - (Posted On Thursday, February 11, 2021) Current Legal Analysis Minority and Illiquidity Discounts: What Every Business Owner Should Know by: FP Editors Circuit Court Rejects Illinois Lawmakers’ Challenge to Senate Bill 328’s Expansion of Toxic-Tort Jurisdiction by: Francis A. Citera From Katrina to Erin: How Disasters Keep Rewriting the Legal Playbook by: Jim Donelon , Michael D. Ferachi Beijing Internet Court Requires Evidence of Creative Effort to Claim Copyright Protection in AI-Generated Images by: Aaron Wininger Prescription for Change: HHS and FDA Seek New Take on Direct-to-Consumer Drug Ads by: Rachael G. Pontikes Track Your Company’s NG911 Compliance Dates by: Caressa D. Bennet , Michael R. Bennet The OBBBA: A Major Shift in Federal Clean Energy Tax Incentives by: Gregg M. Benson , Helen Y. Huang The Myth of a “Mild” Concussion: Why Every Head Injury Matters by: Lawrence J. Buckfire A Driver’s Guide to School Bus Safety by: Lawrence J. Buckfire New Mexico Will Hold Informational Webinar on Labeling Requirements for Products Containing PFAS by: Lynn L. Bergeson , Carla N. Hutton Homebuyers Privacy Protection Act Amends FCRA by: Hunton Andrews Kurth’s Privacy and Cybersecurity Union Pacific–Norfolk Southern: A Merger That Strengthens Competition Where It Counts by: Ashley Baker SEC Charges Public Company and Executive with Disclosure Fraud by: Timothy K. Halloran U.S. Supreme Court Temporarily Blocks Reinstatement of Rebecca Kelly Slaughter as FTC Commissioner by: Lisa J. Sotto Texas Expands Its Mini-TCPA: Text Messages Now Covered, Litigation Risk Rises by: Russell S. Jones Jr. , Rodney L. Lewis Upcoming Events Sep 18 2025 Workplace Horizons Extension: Chicago Sep 29-30 2025 Intellectual Property Law Institute 2025 - New York Oct 20-21 2025 Intellectual Property Law Institute 2025 - California Oct 21-22 2025 2025 Proxy Disclosure & 22nd Annual Executive Compensation Conferences Print