Maggie Arcaro is inspired by the passion and creativity of the clients with whom she serves, and she strives to develop practical and innovative options aimed at furthering their goals. Maggie has broad experience representing clients in intellectual property, technology, entertainment, licensing and transactional matters, including:
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Developing branding strategies for individuals, businesses and start-ups
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Facilitating the acquisition, transfer and commercialization of intellectual property assets
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Drafting and negotiating a variety of inbound and outbound licensing agreements, including brand licensing, performance licensing, and intellectual property rights licensing
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Drafting and negotiating technology agreements, including cloud computing, hosted services, master service agreements, Software as a Service (SaaS), and End User License Agreements (EULAs)
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Conducting trademark and copyright registration, maintenance and enforcement activities
