Jason Mueller is a partner in the Intellectual Property Practice Group in the firm's Dallas Office, serves on the Diversity and Inclusion committee and leads the Veterans at Sheppard affinity group within the firm.
Jason provides strategic business counseling on intellectual property and advertising issues, and has extensive trial and appellate experience in copyright, trademark, trade secret, patent and false advertising cases. As lead trial lawyer, he has tried cases before juries in the Eastern, Northern and Southern Districts of Texas to verdict. Outside of Texas Jason has served as lead trial counsel in courts of California, New York and several other states representing some of the world’s leading entertainment, energy, healthcare and building products companies.
Jason's trial experience informs the practical advice and counsel he delivers to clients on intellectual property and advertising issues. Beyond the courtroom, Jason leads an IP due diligence team, represents clients before the U.S. Patent and Trademark Office and the Trademark Trial and Appeals Board, and has defended claims or investigations initiated by the Federal Trade Commission, The Texas Attorney General’s Office, the New York Attorney General’s Office, as well as several AG offices in California.
Jason has substantial experience handling all aspects of advertising and marketing law, including sweepstakes, contests, raffles and other promotions. He has performed regulatory compliance reviews and developed and instituted compliance programs to manage risk related to advertising, social media initiatives, and content management and acquisition. His team reviews national print, radio and television advertising campaigns, and issues opinions relating to the adequacy of claim substantiation. The advertising review team has experience serving as primary, overflow or escalation counsel for the review of advertisements.
