A few years ago there was a super bowl commercial by E-trade in which they had a monkey and a couple of random folks clapping in a garage to la cucaracha. At the end of the commercial a graphic reads:

“well we just wasted two million bucks.”

Check it out here if interested:

I suspect the folks over at CallCore Media may feel the same.

On Tuesday a Court in Texas granted final approval to a settlement whereby CallCore (and its insurer) will pay $2MM to a class of individuals who allegedly received illegal marketing calls that violated the TCPA.

Each class member that makes a claim is expected to receive $450.00–which is a pretty good recovery in a TCPA class settlement.

The attorneys, of course, will do better– they will walk with $666,666.67 (Devil number!) in fees and costs.

The settlement classes are:

TCPA Class: The persons to whom calls were placed by or on behalf of CallCore, whose information was obtained from
PHBC and the calls were transferred to CallCore.
Texas Class: The persons with Texas addresses and/or Texas area codes to whom calls were placed by or behalf of CallCore,
whose information was obtained from PHBC and the calls were transferred to CallCore.

Yes, PHBC–whatever that is–was apparently a lead source that got CallCore into trouble. Another cautionary tale about buying leads I suppose.

The case is Burnett v. Callcore Media, Inc. 2024 WL 3166453 Civil Action No.: 4:21-cv-03176 (S.D. Tex. 06/25/2024).