Join us on Thursday, September 12, 2024, at the next Midwest Cyber Security Alliance meeting where sponsor Ian Cohen, CEO of LOKKER, along with Foley attorneys Jennifer Urban and Aaron Tantleff, will delve into the major shifts occurring simultaneously in data privacy that pose unique challenges for any business.

While regulated industries like health care are at the forefront of new data privacy regulations and associated lawsuits and enforcement actions, all companies with consumer facing websites are affected. A new cohesive approach is needed to address the following challenges:

• A Rapidly Changing Regulatory Landscape Requires Increased Awareness: With a lack of federal guidance around data privacy, the current patchwork of state privacy laws makes compliance difficult for any business. We will review a current chart that provides an overview of state privacy laws for practical compliance tips.
• An Increase in Website Privacy-Related Litigation Causes Additional Risk: There has been a recent rise in lawsuits and demand letters claiming that tracking technologies such as cookies, beacons, pixels, and other similar technologies collect more data than disclosed, share user data with third parties, track users across multiple sites, and sell or share user data without proper consent or transparency, all to provide targeted ads. We will review the rise in such privacy litigation and discuss ways to protect against such claims.
• An Evolving Technological Landscape: Ad tech and analytics are dynamic in nature and evolving quickly. As a result of this, they need to be monitored and managed constantly. Notwithstanding the proliferation of Gen AI, data collection and sharing is increasingly complex and risky for businesses.
• A Lack of Cohesive Tools to Address the Underlying Technology: Consent Management Platforms (CMPs) have been one of the main tools for compliance, but companies are quickly learning that this technology has not adapted to meet the new threat landscape. As a result, companies are now at risk of potential Unfair and Deceptive Acts and Practices (UDAP) claims due to the consent banners meant to protect them.

We will explore each of these areas from three different vantage points: legal, marketing and engineering.

Two Ways to Join

In addition to welcoming local attendees to the scenic 40th floor of our Milwaukee office, we are pleased to offer a webinar option for those unable to attend in person.

In-person networking and registration begin at 4:00 p.m., with the program and discussion at 4:30 p.m.

To register, click here and select in-person or virtual attendance. There is no fee to attend this event, but advance registration is required.

CLE
For programs that meet CLE accreditation standards, applications for accreditation will be submitted to CO, FL, NY, and WI (50-minute hour); and CA, IL, NC, TX, UT, and VA (60-minute hour) for up to 1.50 credit hours. Uniform Certificates of Attendance will be provided to attendees licensed in other jurisdictions so that they may self-apply for credit if permitted by their jurisdiction(s). Certificates of Attendance will be emailed to eligible participants approximately eight weeks after the program.

Foley & Lardner LLP is an approved MCLE provider in California, Colorado, Illinois, New York, Texas, and Utah.

For purposes of New York CLE credit, this program is appropriate for experienced attorneys only. Certificates of attendance will be distributed to eligible participants approximately eight weeks after the program via email. For questions regarding CLE, please email lfrymark@foley.com.

In-person attendee instructions:

To be eligible for CLE credit, fully complete and sign the CLE Attendance Form provided on-site and return it to the registration table before you leave the program. Be sure to indicate your sign-in and sign-out times on this form as well, regardless of whether you arrive late, leave early, or attend the full duration of the program.

Important Information for New York/New Jersey Attorneys: Per recent New York State Bar requirements, when you return your completed CLE Attendance Form to the registration table upon leaving the program, you must also have Foley staff review and initial your form to verify your attendance.

Remote attendee instructions:
To be eligible for CLE credit, you will need to be logged into the Microsoft Teams meeting for the full duration of the live event; credit may not be obtained by viewing and/or listening to a program recording after the event. Your first and last names must also be entered upon joining the meeting and displayed throughout the program. Additionally, you will need to complete and return the Attorney Affirmation Form that will be made available.

CPE

This program may be eligible for continuing privacy education (CPE) credit toward CISA, CISM, CGEIT, and/or CRISC certifications and maintenance. Please visit the ISACA website to review the specific CPE requirements for your certification and verify whether the topic(s) addressed in this program align with one or more of your certification’s job practice areas: CISA, CISM, CGEIT, and CRISC. If determined to be eligible, an ISACA Verification of Attendance form will be made available for self-reporting purposes.