On January 19, 2012, President Obama signed an executive order for the dual purposes of streamlining the visitor visa process for certain foreign nationals while boosting the domestic economy and creating jobs through promoting increased international travel and tourism to the U.S.

The executive order, entitled "Establishing Visa and Foreign Visitor Processing Goals and the Task Force on Travel and Competitiveness," acknowledges that post-911 security measures imposed upon the nonimmigrant visa process have in part slowed international travel to the U.S., and thus calls for multiple agencies to work quickly together to implement the new policies in order to jump-start a boom in travel.

On the visa side, the order requires the Secretaries of State and Homeland Security to develop an implementation plan within 60 days of the order to establish a new visa pilot program with the goal of accomplishing a variety of tasks including increasing nonimmigrant visa processing in the key tourist markets of Brazil and China by 40 percent within the year, ensuring that 80 percent of nonimmigrant visa applicants are interviewed within three weeks of submitting their visa applications and augmenting efforts to encourage travel by foreign nationals of Visa Waiver participant countries.

Other key components of the new visa pilot program include establishing more cost-effective, efficient nonimmigrant visa processing procedures for individuals who are not deemed to be national security risks and who are reapplying for the same type of visa previously granted to them by permitting them to bypass the interview process, as well as the possibility of streamlined options for certain first-time child and elderly applicants. In keeping with national security goals, consular officers will retain their discretion to subject possible high-risk applicants to increased scrutiny.

On the tourism side, the order provides for the set up of a "Task Force on Travel and Competitiveness" composed of multiple agencies including the Departments of State, Treasury, Agriculture and Labor and Transportation, to develop a “National Travel and Tourism Strategy” within ninety days of the order with the goal of promoting international tourism to the U.S. and garnering a greater market share of worldwide travel coming from Brazil, China and India, by, among other things, developing strategies to promote travel to parks, monuments and "iconic American destinations," as well as the possible expansion of tourism promotion efforts to rural areas.

You may view the full contents of the Executive Order on the White House website.