My friends over at Sprout Social recently came up with an infographic that encapsulates best practices for how small businesses like law firms can use social media to grow.  As I wrote about earlier this week, most Americans are on social media and, demographically speaking, are the people that most law firms covet — more educated with more wealth.

Of course, you will not succeed on social media without a plan.  This information from Sprout Social gives you step-by-step information on how to craft that plan and measure your results: