Two food-producing companies have jointly launched an initiative to drive the adoption of products and services on-farm at scale to increase sustainability on Earth. The initiative invites companies and entrepreneurs with new and emerging on-farm sustainability products and services, focused on greenhouse gases (GHG) reduction, to submit solutions to the leading companies’ experts.

In August 2019, participants will be selected to present their solutions to an audience and panel of industry experts for consideration. The most promising opportunities presented will be given a special pitch event where participants will receive input, coaching, and advice from dairy and agricultural technical leaders to help bring their products and services to market scale. Additionally, up to $200,000 in funding will support the implementation of one of the selected solutions.