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Bone Broth Company Sued for Allegedly Inflating Protein Amounts
Thursday, September 4, 2025
  • A bone broth maker was sued in a proposed class action alleging that the company “took advantage of recent trends for high-protein foods by mislabeling the nutrient content of its products.” According to the plaintiffs, Roli Roti Butcher’s Organic Beef Bone Broth was labeled as containing 17 grams of protein per serving. However, testing of the product revealed that it only contains 11.14 grams of protein, about 65 percent of the represented amount.
  • According to the complaint, bone broth has recently been touted as a high-quality source of protein, and the Roli Roti brand has “garnered significant praise because of its high protein content.” Further, on Roli Roti’s website frequently asked questions page, the company states that its “‘proprietary’ method . . . allows it to ‘make sure that every bottle is filled with only the good stuff.’” Thus, the complain alleges, the company is aware of the importance of protein content to consumers but deceives those consumers by selling a product that is underfilled with protein.
  • The complaint also states that around early July 2025, the company updated the product pictures on its website to show a new nutrition label declaring 11 grams of protein; however, as late as August 21, 2025, the company’s Amazon product page still claimed that the bone broth contains 17 grams of protein, and consumers would only know the product contained a lower protein content if they were to scroll to a second image.
  • Under FDA’s nutrition labeling regulations, nutrients such as protein must be present in a product at no less than 80 percent of the value declared on the label. Thus, according to the plaintiffs and based on the allegations above, the bone broth is misbranded and deceptive because it deceives consumers regarding the amount of protein in the product.
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