As this article highlights, new technologies can heighten the already very real risks employers potentially face when using social media as part of the hiring process. The new app described in the article permits an employee, such as a hiring manager, to view an estimate of a job applicant’s age when reviewing the applicant’s LinkedIn profile. As the article notes, just by using the app, even unintentionally, an employee responsible for some aspect of their employer’s hiring process can subject their employer to a potential age discrimination claim. Just one more reason employers should be proactive in creating and defining policies, practices, and protocols, regarding the review of job applicants’ social media profiles and data, as well as training their employees to understand and follow these policies, practices, and protocols.